Genius Monkey is proud to announce that our programmatic platform has been listed among the top 1% of all ad vendors with The Media Trust, according to their recently released IAB Transparency &...

Gaming and music and apps…oh my! There’s a brave new world taking shape across the programmatic landscape, and it comes in a host of new platforms and channels for advertisers to explore. But...

For luxury brands, loyal relationships and the revenues they bring in are everything. As Genius Monkey has advocated for years, programmatic doesn’t just sell $10 tubes of makeup and Happy Meals at...

AI is a boon to programmatic advertising, and the “intelligence” in artificial intelligence is getting smarter each day. However, because AI algorithms aren’t able to experience emotion or base...

What’s My Marketing Data Telling Me? Do you know what your marketing data is actually saying? These days, it’s not enough just to collect data on your verticals. You also need to understand what...

When the pandemic forced billions of people to stay home earlier this year, over-the-top (OTT) media skyrocketed as consumers began streaming more video content than ever before. This wasn’t entirely...

This year has brought countless changes to markets everywhere, including the political arenas. But unlike the downturn of other markets, 2020 political ad spend is expected to increase and break all...

Sometimes marketers take creative content for granted, but no matter how intriguing or relevant their work may be, it cannot lead to success without a solid content promotion strategy crafted with a...

More and more people are “cutting the cord” with traditional cable TV services and moving to television streaming services, instead. According to a report by PwC Consumer Intelligence, 78%...

Introducing The New Genius Monkey Logo + Brand Since 2009, the Genius Monkey brand has strived to represent a culture and relationship unique to the world of digital programmatic advertising. Now,...