While 2020 has brought dramatic changes to the ad market, one medium is still going strong and continues to climb: audio ads. Programmatic audio ads allow advertisers to reach target audiences beyond...

During this time of COVID-19, our portable devices have been somewhat of a lifeline to the outside world, as so many people have been ordered to stay in place during the global pandemic. Needless to...

Connected TV is currently one of the fastest growing channels in advertising, and it’s not surprising. Connected TV ads are an effective way of reaching your target audience. These highly targeted,...

Optimism Through Programmatic Advertising This year has seen unprecedented changes and challenges enter the marketing world, but that doesn’t mean there’s no room for optimism for advertisers. Last...

Adaptability in the Auto Industry In the early days of COVID-19, one of the first business sectors to readily adapt to market changes was the automotive industry. With lockdown and social distancing...

OTT Continues its Climb One of the fastest growing channels in marketing today is Over the Top Television (OTT), or Connected TV (CTV). This isn’t surprising to the advertising world, as it’s such an...

We’re excited to announce our latest article published on Forbes! As a trusted member of the Forbes Business Council, Genius Monkey assists in programmatic industry insights for the publication. Our...

Those of you who follow the progression of Genius Monkey’s technology know that we are always manifesting the importance of true measurement and attribution in order to gain a better understanding of...

Digital programmatic hasn’t always had a stellar reputation when it comes to ad fraud. Marketing professionals throughout the industry have been burned by ad tech companies in the past who...

For the past ten years, Genius Monkey has helped advertisers find and reach target audiences across the full sales funnel with our programmatic technology. Now, we’ve taken that expertise to the next...