If you’ve been on the Genius Monkey website recently, you’ve probably seen a number of videos that we offer on various topics regarding digital programmatic. That’s because video is...

As we have mentioned in blogs past, Genius Monkey is proud to be a member of the Interactive Advertising Bureau (IAB), which is the national trade association for the digital media and marketing...

In December of 2018, Google announced that they would be shutting Google+ down for consumers in April of 2019. Google indicated that the reason for the shutdown is two-fold; first, because of low...

This is the last in a series of blogs entitled, “What is it Like to Chat With a Monkey?” At Genius Monkey, we take things like measurement and validation very seriously, as well as...

In the last blog (Part 3) we discussed the sources from which we gather data here at Genius Monkey. From credit card companies to grocery stores, they are collecting data in order to better serve you...

One of the major keys to Genius Monkey’s success, is making sure we get your ads in front of the right people. One of the ways that we’ve aligned ourselves with our clients (or with our...

In the last Genius Monkey blog, we covered brand interaction and examined where our clients’ ads show up. In this blog we’ll look at the power of tracking via email, as well as the costs...

One of the challenges that we face as marketers in general, is that a lot of things have changed as far as what the consumer requires. The numbers (not too long ago) were five to twelve brand...

As our readers may or may not know, March 1st, 2019 is the first annual National Digital Programmatic Humor Day (known as NDPH Day). To get your ad humor started in the right direction, the digital...

The first thing that people usually ask about Generation Z is how old they are, and between what years would they have been born in order qualify as Gen Z members. As in most areas of life, the lines...