There is no denying that mobile digital advertising has become a key component for brand marketers. Recent data indicates that there are more than 200 million smartphone and tablet users in the United...
Marketing advancements working hand-in-hand with technology are once again undergoing major breakthroughs, and Genius Monkey is, as always, on top of the action. We want you to be aware of this...
Technology is continually advancing in the world of programmatic advertising. And as technology changes, so does Genius Monkey. We have always been on the cutting edge of advancements, ready to...
In July of 2011, consumers were introduced to a new way of acquiring razors and the blades that go with them. They became available at a fraction of the cost of purchasing them from a retailer, and...
The Arizona Technology Council (AZTC) and Business Marketing Association (BMA) Phoenix Chapter are excited to present the eighth annual Marketing Technology Summit, presented by Genius Monkey
This...
In this hurried, techno-savvy world, there are micro-moments that occur all throughout the day, and throughout the population. A micro-moment is when somebody instinctively turns to a device (usually...
The majority of digital marketing-savvy companies utilize Facebook, banner and video ads to market their goods and/or services. In an effort to optimize CPC and CPV people try different things. What...
Strategic placement of search ads is extremely important, but the effectiveness is stifled without a creative factor that increases relevance and draws in the clicks.
Creatives should be tied to...
Back in the day, when someone wanted to find a product, they had to physically shop around, or grab the Yellow Pages and make dozens of phone calls in order to locate the item they were looking for....
Click Image to Watch Our Video That Simplifies The Explanation of Programmatic Advertising Marketing is a whole new ballgame these days. Used to be that marketers would have to advertise to the masses...