Stand around the ad industry’s water cooler long enough and you’re bound to hear the topic of non-human-traffic (NHT) arise. And that shouldn’t come as a surprise! Each month...

Results can be yielded over several marketing channels through the use of programmatic search advertising. In addition, it remains pertinent throughout the lifecycle of the customer. For this reason,...

In this day and age of evolving marketing technology, there is a great deal of ad inventory, spread over a scattered demographic. Commercials and advertisements of all kinds are broadcasts over a wide...

During the 2015 airing of the Oscars, Google delivered real-time display ads congratulating the winners ¦ as they won! These ads drove watchers to buy (or rent) the winning movies on Google Play....

Over the past decade, much has changed for marketers. However, there is one thing that has remained the same: the goal to reach their target audience in the moments that count. This is one of the...

Marketing is comprised of a host of factors, but the only factor that really counts is the results achieved by it. The key to achieving these results requires that you are adaptive and forward...

There is one thing that every successful business has in common: repeat customers. The reason a company generates repeat business is not always because they offer the lowest prices it’s because...

Genius Monkey just closed on a $2 million funding deal, which will be used to continue the company’s successful rise. Vik Thapar, principal of the funding company, Cypress Growth, said,...

The evolution of the marketing world has led to a much higher level of efficient branding. This new, innovative technology offered by Genius Monkey can be leveraged by brand marketers, allowing them...

The Utah Honda Dealers Association provides a collective voice and regional advertising support for seven Utah specific Honda dealers. While Honda’s national brand generates much of the...